Services
User Experience Design & Usability
Innovating the User Experience
Clearly organized, consistent, and functional websites reap major rewards. An effective website is one in which the user experience has been planned, designed, tested, and promoted to connect the right visitor with the right message.
Fast. Focused. Forward Thinking. User Experience Experts
Reap the Rewards of Your User Experience Investment
For every $1 spent to resolve a user experience problem during the design phase of a product or website development, $10 will be spent on the same problem during development, and $100 or more will be spent if the problem has to be solved post-release. The value of user-centered design will protect your development investment, and ultimately translate into higher rates of user satisfaction and retention.
Beyond Aesthetics
In product and website development, many design considerations aren't aesthetic at all. User-centered design is about how well your website or product works for users and facilitates the goals they are trying to achieve. Siteworx-designed websites and products are effective because we are usability advocates. We are industry leaders in user experience best practices. We recognize that good usability, more than aesthetics alone, contributes to great websites and products and that keep your customers coming back again and again.
Siteworx User Experience Services
Focus Groups
Focus Groups are typically held at very early stages of a website design or product development process, when requirements are not solidified and an organization may be unclear about its target audience(s) and what the target group(s) need. Focus Groups serve as a valuable tool for answering these questions and for generating new ideas about features and functionality.
Usability Testing
Usability Testing is highly effective in designing for specific user groups. Effective Usability Testing is a proven approach to driving user adoption, increasing traffic, and ultimately maximizing ROI. In a Usability Test, your audience provides feedback on targeted aspects of your product or website, such as ease of use or suitability of features.
Usability Testing is often most effective when it is done early on in the design process, before development and visual design. Effective Usability Testing will help you save time and money by validating design decisions early in the development process.
Audience Segmentation, Requirements Gathering and Documentation
Siteworx works closely with clients to identify and define business and site goals, target user groups, and desired content and functionality.
Identifying and documenting this information up front guarantees that your site will support each of these elements in a manner that is most effective to you, your users and your business. It’s a critical step in defining the vision for your new product or website and in defining the hierarchy of your content.
Information Architecture
Information Architecture establishes a solid foundation for a website by determining how the site should be organized and labeled. Siteworx will inventory your current content and help to determine what will be used on the new site and how it should be organized so that users can find it easily. Siteworx uses established industry techniques such as content inventories, taxonomies, site maps, and card sorting to ensure that your site is optimally organized for your users.
User Interface Design
Siteworx creates user flow diagrams and wireframes that illustrate content layout and functionality. Any interaction such as forms and search are carefully designed to ensure they are intuitive, support user goals, and are easy to use. Wireframes are then carefully documented to illustrate all site behavior so that developers understand exactly how to build the pages.
Clearly organized, consistent, and functional websites reap major rewards. An effective website is one in which the user experience has been planned, designed, tested, and promoted to connect the right visitor with the right message.
Fast. Focused. Forward Thinking. User Experience Experts
Reap the Rewards of Your User Experience Investment
For every $1 spent to resolve a user experience problem during the design phase of a product or website development, $10 will be spent on the same problem during development, and $100 or more will be spent if the problem has to be solved post-release. The value of user-centered design will protect your development investment, and ultimately translate into higher rates of user satisfaction and retention.
Beyond Aesthetics
In product and website development, many design considerations aren't aesthetic at all. User-centered design is about how well your website or product works for users and facilitates the goals they are trying to achieve. Siteworx-designed websites and products are effective because we are usability advocates. We are industry leaders in user experience best practices. We recognize that good usability, more than aesthetics alone, contributes to great websites and products and that keep your customers coming back again and again.
Siteworx User Experience Services
- Focus Groups
- Usability Testing
- Audience Segmentation, Requirements Gathering and Documentation
- Information Architecture
- User Interface Design
Focus Groups
Focus Groups are typically held at very early stages of a website design or product development process, when requirements are not solidified and an organization may be unclear about its target audience(s) and what the target group(s) need. Focus Groups serve as a valuable tool for answering these questions and for generating new ideas about features and functionality.
Usability Testing
Usability Testing is highly effective in designing for specific user groups. Effective Usability Testing is a proven approach to driving user adoption, increasing traffic, and ultimately maximizing ROI. In a Usability Test, your audience provides feedback on targeted aspects of your product or website, such as ease of use or suitability of features.
Usability Testing is often most effective when it is done early on in the design process, before development and visual design. Effective Usability Testing will help you save time and money by validating design decisions early in the development process.
Audience Segmentation, Requirements Gathering and Documentation
Siteworx works closely with clients to identify and define business and site goals, target user groups, and desired content and functionality.
Identifying and documenting this information up front guarantees that your site will support each of these elements in a manner that is most effective to you, your users and your business. It’s a critical step in defining the vision for your new product or website and in defining the hierarchy of your content.
Information Architecture
Information Architecture establishes a solid foundation for a website by determining how the site should be organized and labeled. Siteworx will inventory your current content and help to determine what will be used on the new site and how it should be organized so that users can find it easily. Siteworx uses established industry techniques such as content inventories, taxonomies, site maps, and card sorting to ensure that your site is optimally organized for your users.
User Interface Design
Siteworx creates user flow diagrams and wireframes that illustrate content layout and functionality. Any interaction such as forms and search are carefully designed to ensure they are intuitive, support user goals, and are easy to use. Wireframes are then carefully documented to illustrate all site behavior so that developers understand exactly how to build the pages.
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